
I've been a fan of Seth Godin's writing, both in
blog and book for a long time. See my recommendations of
Free Prize Inside, and
The Big Moo as just two examples.
I've been looking forward to this book for several months because it shifts from his normal marketing focus to a focus on leadership. I agree with his basic premises for the book (in my words):
- We can all be leaders.
- Leaders can change the world.
- Leading can be exciting.
- Leading isn't always easy.
I've written about, and will continue to write about, these ideas for a long time. For these reasons, and because I like Seth's approach, I heartily recommend this book. I do not, however, believe it is his best book. While he shares many great ideas, and uses great examples to get his points across, the book feels at times a bit disjointed, and I found myself wanting more context and detail on many of his examples.
Even so, I recommend you pick up and read this book. It's small and short; and it won't take long to read. (The ideas may bounce in your head for much longer). And if you like what you read, consider reading more of his wonderful, thought-provoking work.
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